Tourism Marketing

Tavaline hind €48,99
2 laos

Alastair Morrison

758 psl.

2022. aastal

Minkštas viršelis

Vöötkood: 9780415726368

Tourism Marketing: In the Age of the Consumer offers a fresh and contemporary approach as an introductory textbook on tourism marketing. Six major themes along with the traditional core marketing principles are blended together.